Dark and, at times, amusing fiction from award-winning author Dave Zeltserman

Thursday, July 24, 2008

The kind of books I like

Click here to read my reviews of Sleeping Dogs by Ed Gorman, Somebody Owes Me Money by Donald Westlake, Dirty Money by Richard Stark (Westlake) and Zero Cool by John Lange (Michael Crichton).

Wednesday, July 23, 2008

Lessons learned from trenches: Part 11

Writing Again

In 2002 I also started writing again, and the first thing I worked on after this 5-year break was a short crime story, More Than a Scam. This could be the first and only Nigerian-email scam story, and the way it came about was after getting yet another scam email, I posted on a yahoo hardboiled writers group that it would be an interesting topic for people in the group to write stories about. No one took me up on that, so I decided to do it. At first I was planning to do the same as my fictional writer in the story---trade emails with these scam artist and write up the exchange as a story. Instead, I went a different direction and wrote a noirish crime story with my protagonist having his own ulterior motives for participating in this scam. I knew it was a good story when I was done, and it ended up making honorable mention in the 2003 Best American Mystery Stories anthology, with Otto Penzler mentioning to my agent at the time that he was disappointed the story wasn’t selected by his editor for that volume as one of the top 20.

By nature I’m driven to create things. That’s the reason I spent over 20 years as a software developer, why I started Hardluck Stories, and why I write. Back in 2002 one of the things I tried creating was a Yahoo group to match short crime fiction to publications. The way this would work is writers would post a one-paragraph description of the story they were trying to sell, as well as a bio, and editors would contact them off-list. I think I called this group the Short Mystery Fiction Warehouse. It seemed like a good idea, but none of the paying magazines participated, only non-paying web-zines. Some stories ended up being placed through this, but it didn’t work out the way I had hoped and after a short time I shut it down. At the time I knew More Than a Scam would have a good shot with both AHMM and EQMM, two magazines I wanted to break in to, but I wanted to support this fiction warehouse concept so I made the story available through it, and a web-zine Mysterical-E ended up asking for it. The people I dealt with at Mysterical-E were professional and treated my story well, but it was a mistake not trying for the higher markets first. These days if a web-zine or low-paying market that I respect asks me for a story, I’ll provide one to help support them, but whenever you have a story that’s a good fit for a top market, always submit to them first. Always.

With the reaction More Than a Scam was receiving I thought I hit upon a formula for success—choose a topical theme. Well, maybe for short stories, but it doesn’t quite work out well for novels, as I’ll be discussing in a future lessons from the trenches.

Wednesday, July 16, 2008

taking this week off

I sent off my third book (Killer) to Serpent's Tail yesterday, and am celebrating by taking off today to get a Maine lobster roll up in Kennebunkport, among other things. Lessons learned in the trenches will be back next week. In the meantime, feel free to leave any questions that I can answer about running a web-zine, breaking into publishing with dark crime fiction, or anything else writing-related, and I'll see what I can come up with.

Tuesday, July 15, 2008

11,000 gallons of gasoline on fire

This happened a few miles from my home last Saturday.

Wednesday, July 9, 2008

Lessons learned from the trenches: Part 10

Hardluck

In the early 90s I was working for Digital Equipment Corporation (once over 130,000 employees, now no longer exists), and during a trip to Palo Alto a friend of mine working for their Western Research Lab showed me a demo of an early Internet browser (xmosaic) when at that point the Wide World Web consisted of six demo web sites. I’d like to say that I thought of then someday starting a crime fiction web-site, but my thoughts were more business oriented—I considered at that time buying a Cisco router, a workstation, and starting what would’ve been one of the first ISPs and dedicating it to field service personnel, something that would allow them to access technical manuals anywhere they had access to the Internet. If I had done that I’d be very wealthy right now, but I chickened out. But a few years later as the web became more popular I started thinking of building a crime fiction web-site, and in 2002 I started Hardluck Stories. The name originated from my novel, Fast Lane, where early on I have a street pimp named Rude complaining to celebrity detective, Johnny Lane, about his newspaper column which details his PI exploits:

“Maybe I should talk to your editor. If he’s going to publish crap like ‘Fast Lane’, maybe he’d be interested in something good. Something real. The Rude Streets, stories of the Hardluck.”

Originally Hardluck was a site to promote hardboiled and noir books. Each book on the site had links to an author-written essay about the book—why the writer wrote it, what inspired it, etc., and a short story by the author. This concept would allow readers to discover new writers by reading these essays and short stories. I had a dozen or so authors participating in this, but it didn’t take off the way I had hoped, and eventually the site mutated to a quarterly hardboiled/noir fiction web-zine whose six-year run has just ended. My reasons for starting Hardluck were varied—it was partly to help me promote my self-published book, partly to give myself a creative outlet since I wasn’t having much luck at that time finding a publisher for my books, and partly to help out newer writers like myself. What differentiated Hardluck from the other web-zines and publications, at least at that time, was that I was going to be using a different guest editor for each issue. I had several reasons I wanted to do this: 1) so that the web-zine wouldn’t become cliquish, which I was noticing with some of the crime fiction web-zines back then—I wanted to make sure mine would be fair and not just me publishing friends 2) I wanted to keep the web-zine fresh and introduce ideas that I might not have thought of myself 3) I had gotten to know Vicki Hendricks through her guest-editing an issue of PlotsWithGuns and picking one of my stories, and I wanted to create the same type of situation for other guest editors and newer writers. I think it was due to this constant injection of new ideas from my guest editors and fairness in selecting submissions that caused Hardluck to increasingly get better submissions, to where in my opinion Hardluck was consistently putting out one of the highest quality short crime collections I’ve seen either on the web or in print.

In some ways starting Hardluck contributed to my first book escaping the stench of self-publishing and ending up with Point Blank Press. In a lot of ways this is one of those space-time continuum thingies that they’d have on Star Trek and other sci-fi shows. While I was doing this I got to know another frustrated noir writer—Allan Guthrie, and I ended up publishing his first short story, as well as the two of us showing each other our unsold novels and other works and trading ideas about them. That first publication of Al’s story triggered others, and the next thing I knew he was starting up what became Point Blank Press with JT Lindroos, and the first book Al commissioned was In His Shadow, which wisely had it’s name changed to Fast Lane. So I published Al’s first story and he published my first book—while I had sold the Italian rights to In His Shadow first to Meridiano Zero, Point Blank beat them to the punch by publishing their version several months before the Italian version was out.

Wednesday, July 2, 2008

Lessons learned from the trenches: Part 9

2001

In 2001 the computer networking startup I was working at was bought by Lucent Corporation, and it looked like I was going to make a lot of money. It didn’t happen—by the time we could sell our options Lucent stock had tanked and I wasn’t thinking clearly enough to buy call options to lock in my gains, but the experience did make me think about what I wanted to do with the rest of my life, and it came back to writing. I had two books, In His Shadow (Fast Lane) and Bad Thoughts stored away, both of which I thought could be published. Around this time iUniverse and MWA had set up an arrangement where MWA members could have there books self-published free with iUniverse under their Mystery and Suspense Press imprint. I had convinced myself that the publishing world was a private club closed to me, that it was pointless sending my books out again, but if I sacrificed one of my books to self-publishing, I’d be able to get enough positive blurbs and comments on it that I would be able to find interest for my other book. This was wrong thinking on my part—once again the publishing world had changed from ’97 to ’01. There were more legitimate small presses I could’ve considered, plus some excellent UK houses like Serpent’s Tail and No Exit Press which I had never tried, as well as some of the NY houses being more open to darker material than they were a few years earlier. I decided that of my two books, Bad Thoughts was the better of the two, so I joined MWA as a full member since I was eligible from my New Mystery and Hardboiled sales, and I had In His Shadow self-published with iUniverse under the MWA program. I had no expectation of sales—my sole reason was to use the book as a kind of resume to get Bad Thoughts sold, and while some good things came out of it, it was a mistake. I don’t want this to become a debate over self-publishing, I know with some people it’s pretty much like debating religion. I’m simply going to state my observations after having gone through it, as well as my sentiment that no serious writer should ever take this step, but beyond that I’m not going to enter into any debate over self-publishing. Here are a few general observations before going into more specifics:

Most bookstores obviously won’t sell these books except possibly under consignment basis. The reason for this—outside of the general opinion that most self-published books are crap—because of the no return policy PODs typically have, as well as the low discounting.

Major newspapers will not review self-published books. All you do is open yourself up to frustration trying—I had a reviewer at the Rocky Mountain News who liked In His Shadow and submitted a good review for it, only to have her editor pull it because of their policies on self-published books. The reason major papers won’t review self-published books, outside of the general opinion that they’re all crap—they’re not going to be in bookstores, so why review them?

Most legitimately published writers look at self-published books as crap, as well as most of the industry, and you’re going to be looked at as a joke or pathetic going this route.

A first-time writer only has a chance to be a first-time writer once. The industry treats first-time writers specially—both with reviews, awards and attention, and I can’t think of a bigger waste for a writer than to throw away this opportunity by self-publishing.


I self-published In His Shadow in ’02, and have no complaints with iUniverse—they did everything that they were supposed to, in fact, they even did a little more by getting the book reviewed by Publishers Weekly. Again, I never looked at this book as published, just as a 263-page resume, and I started sending out letters to see if I could get some people to take a look at it, and found a few very generous people in the industry who were willing to—Gary Lovisi, who published my second story, Next Time, in Hardboiled, Bill Crider, who I appeared with in New Mystery #2, and Vicki Hendricks, who selected a noir story of mine when she guest-edited an issue of PlotsWitGuns. All three of them ended up liking the book and writing me very generous blurbs. With those blurbs in hand, I bought a small ad in Mystery Scene, which ended up getting Jeff Gelb contacting me, asking if I could send him a copy, which got me an invite to his Hot Blood 12 anthology, and my first anthology sale. Jeff also ended up recommending the book to Joe Hartlaub at BookReporter.com, where I ended up with a very nice review. I actually ended up with a lot of good reviews on the web and in a couple of small newspapers—as well as a mixed review from PW. All this led to my book being discussed on the Rara Avis hardboiled/noir fiction discussion list, which led to Luca Conti, who was translating for the Italian publishing house, Meridiano Zero, buying a copy, recommending it to his publisher, and me selling the rights to them. So there you have it, that’s how I ended up selling to the Italian rights of my first book before ever selling the English.

This led to more stuff which I’ll talk about in future lessons learned, but it was still a mistake self-publishing, and I would’ve been much better served either finding a small press for In His Shadow or writing more books until I could break into a NY house. In my general observations above, I used the word crap a lot—that is not necessarily my view on self-published books—I’ve been there, I under the frustration and temptation to do it, but you’re kidding yourself if you think that’s not the way most people (authors, editors, reviewers, bookstores) view self-published books. Shortly after I started getting blurbs and reviews for In His Shadow I had someone from iUniverse call me about a program he was trying to start up to get the worthwhile books they print (can’t call it publishing!) into chain bookstores, as well as more attention. He was calling me to let me know that he was trying to get In His Shadow in this new program, and that I should be patient and not try to find a legitimate publisher for it. During our phone call, he mentioned out of the 1000s of books that they print, maybe 100 of them deserved to be published. This alone should tell you how small the odds are on having any self-published book looked at seriously.

With the small buzz I was getting for In His Shadows--over a dozen positive reviews, print ads, blurbs, discussions on Rara Avis, PW Weekly review, how many copies of In His Shadow did I end up selling? Maybe 200. And the book still haunts me like a bad case of herpes--after canceling the contract once I sold it to Point Blank Press in 2003 (published under the new name, Fast Lane), the book still shows up on amazon.com.

Thursday, June 26, 2008

Lessons learned from the trenches: Part 8

Bad Thoughts and private clubs

I was sidetracked yesterday putting out the last issue of Hardluck, and it really is a hell of an issue--12 strong noir/hardboiled stories with terrific illustrations by Jean-Pierre Jacquet. This is as strong a collection of short crime fiction as I've seen over the past two years, and highly recommend people checking it out. Anyway, back to lessons learned...

The agent I was working with back in ’96 gave me the following idea for a book he wanted me to write: a young girl whose parents are killed by a serial killer later grows up to be an FBI agent, and hunts down this same serial killer. I think the movie Silence of the Lambs was out then, and this type of derivative and calculating plot might have done well and probably would’ve been more “commercial” than anything I was going to write, and I know I’m being a bit hypocritical after stating earlier how I wanted an agent who could help guide me on what publishers would want, but I think it needs to be a two-way street, not just an agent dictating to a writer what to write like you're some sort of work horse. Any case, I didn’t want to write this type of book—and I morphed the idea into something I did want to write—something that would be a book I’d want to put my name on, and what I ended up with was a wild and grim noirish thriller that mixed horror and crime, and this became Bad Thoughts. My agent was not happy with this, and after he gave me what I thought was an awful vampire screenplay to novelize, and I tried writing it as something that would actually be good, we parted ways.

At the end of ’92 when I was sending out query letters for In His Shadow, over half the editors responded positively. In ’97 when I started sending out letters for Bad Thoughts (at the time titled, Just Around The Corner) the world had changed. Because of the Internet and PCs becoming more of a commodity, publishers were being flooded with manuscripts (PCs made it too easy for anyone to write 300 pages--it takes much more commitment using a typewriter), and were instituting “agent-only” policies. The same editors who had responded positively to In His Shadow and had invited me to send them my next book were no longer responding to my query for Bad Thoughts. The only editor who asked to see it was from Warner Books. He read the manuscript and wrote me back a nice letter telling me how much he liked the book but that it had a major problem for him. The letter wasn’t asking me to fix the problem and send it back, but I agreed with that he had to say, did revisions to address this, then sent him back a letter telling him how I had addressed his problem and asking if he’d like to see the new version. He did, and after I sent it back, he wrote me how there was yet another problem that would keep him from buying the book. Once again I agreed with what he was saying, made revisions and sent him another letter, and once again he asked me to send him my new version.

While all this was going on, I read a collection of con man stories, and I sent the editor, who was with Dell Books, one of my own con man stories which I thought would’ve fit with her anthology, asking her to consider the story in case she did another anthology. She ended up calling me, telling me how much she loved this story, and how she wanted to use it in a new anthology, but that she could only use Dell Magazine reprints. She further told me she would submit this story to the editors of Alfred Hitchcock and Ellery Queen, and let them know that she needed them to publish it so she could use it. According to her there was no reason why they wouldn’t do so.

So here I am, expecting Bad Thoughts to be bought and a story to appear in both a major magazine and a book anthology. I am actually thinking at this point that I’m finally going to break through. Within three days I first get a letter from the editor at Warner books telling me that he couldn’t get my book accepted, then a letter from one of the editors at AHMM or EQMM (I can’t remember which) saying something to the effect of “as you know so-and-so asked us to publish your story but we’re not going to.”

The story that I had sent was “Money Run”, which ended up being published 10 years later in Ellery Queen after Janet Hutchings became the new editor. Back in ’97 after I received that letter all I could think was that there was a private club which I would never be allowed into, and I gave up writing after those two setbacks, and it would be over 5 years before I would start up again. Whether or not there was private club with the old regime at EQMM and AHMM, I can’t say—it could’ve been office politics, it could’ve been simply the previous editors at those two magazines just didn’t like the story enough to want to publish it. What I do know is I’ve gotten to know Janet Hutchings and Linda Landrigan, the current editors at EQMM and AHMM, having sold both of them several stories, and if there ever was a private club with those magazines, it’s not there now. There’s no doubt in my mind that both Janet and Linda are sincere in honestly evaluating every story that comes in and buying the best stories they can for their magazines. While sometimes in might feel like the publishing world is a private club and the doors are slammed shut on you, the reality is most editors are looking for the best stories and novels they can find—although they all have their own biases and tastes, and “best” might be defined by them as most commercial or other criteria, not necessarily best written. The trick is understanding what editors are looking for, and writing that, or if you’re going to be a stubborn SOB like me, having the patience to find the right editor for your work, and accepting that there are certain publications you’re never going to get into—not because the doors are shut to you, but because what you write doesn’t fit the taste for that particular editor.

Wednesday, June 25, 2008

Final Hardluck

The last issue of Hardluck is now on line, and this has preempted my Lessons learned from the trenches--expect a new one tomorrow. Phew!

Wednesday, June 18, 2008

Lessons learned from the trenches: Part 7

Dusting off In His Shadow

In ’96 while I was writing short stories, I also dusted off In His Shadow with the expectation of revising it and finding an agent for it. In the original version that I wrote, I start the book pretty close to my protagonist’s psychotic breakdown, and one of my friends who had read it suggested I start the book off with my protagonist more as a hero so that readers can initially like him and be shocked at the depths he later falls to. I liked that idea for an additional reason also--it allowed me to make the book even more a deconstruction of the hardboiled PI genre. This new work added 50 pages to the front of the book. Again, this was back in ’96, and I can’t remember which version of MS Windows I was using, but whichever one it was it was buggy as hell, and I wasn’t making backups of my new work. When I was done with those 50 pages, I powered off my system before the operating system had finished shutting down, and I lost my revisions. Those 50 new pages were gone. After sitting there feeling sick to my stomach for a while, I started typing away. There’s no way I’d ever be able to do this today—and I can’t swear that the 50 pages I typed the second time matched exactly what I had done earlier, but I’m pretty sure it did. Anyway, now that I had my new and improved version of In His Shadow I started looking for an agent.

I don’t think the agent search ever gets easy—maybe when you’re a bestselling author, but for most of us I think it’s always tough. Back then I made the mistake that probably most authors make—I jumped at the first agent who showed interest. Getting the right agent is critical, the wrong agent can be deadly to your career—especially a new writer. A good agent will have credibility with editors, the books they send out will be looked at seriously, and they’ll send the books to the right editors at the right houses. A great agent will help guide a writer’s career and let them know when their book isn’t the right one for them to start off with. I read a story recently how when Michael Palmer was looking for an agent for his first effort, the agent he sent it to called him back to tell him how much she liked the writing, but the book wasn’t the right one for him to have published. She ended up inviting him to her office to discuss other book ideas, and helped work one of his ideas into what became his first published (and I think bestselling) book. Christ, I fantasize about having an agent like that!

One more thing about how damaging the wrong agent can be—most good agents won’t touch books (at least by newer writers) that have already been sent out by another agent. It doesn’t matter whether the other agent had sent the books to the wrong people or to the wrong publishers, your book basically becomes dead—or something you have to sell yourself to smaller houses.

Getting back to the agent I jumped at the chance to sign with—he was earnest and sincere, but I think I was his first and only client, and probably had little to no chance of selling In His Shadow (or any other book I might’ve written). I also don’t think this agent stayed with being an agent very long, and had other plans for his life. To be fair, there were probably only a small number of good houses where In His Shadow would’ve been a fit—Serpent’s Tail (yes, my editor, after buying Small Crimes and Pariah read Fast Lane and liked it enough where he might’ve bought it), a few other UK houses, Black Lizard/Vintage Crime and maybe one or two other NY houses, but the book was too dark and too different to fit with the majority of houses. Anyway, In His Shadow went nowhere. But this agent did push me into writing what ended up becoming Bad Thoughts—more about that next week.

Thursday, June 12, 2008

Sunday Express on Small Crimes

As I wait for the October release in the US for Small Crimes, I keep getting only good reviews in the UK. Here's part of what David Connett has to say in his June 8th review in the Sunday Express:

"Zeltserman creates an intense atmospheric maze for readers to observe Denton's twisting and turning between his rocks and hard places.

Denton is one of the best realised characters I have read in this genre, and the powerfully noir-ish, uncompromising plot, which truly keeps one guessing from page to page, culminates with a genuinely astonishing finale."